BuildBoom Is New Social Network for the Construction Industry

When there is a void, we find solutions. James of SiteMax found just that; a solution to maintaining relationships within the construction industry. BuildBoom will launch on November 25, 2015 and it's sure to change the face of construction. Read more about the exciting new platform below. 

 

ARCHRNEWS  |  November 19, 2015  

VANCOUVER, British Columbia — BuildBoom, a construction social network has officially launched its public invitation beta with a general public date of Nov. 25, 2015. The social platform is designed to provide members of the industry a professional space to connect and create communities around projects.

James Faulkner, president of SiteMAX Systems Inc. (parent company of BuildBoom), noticed how quickly connections between individuals fade once a project is complete. With millennials replacing older generations in the industry, social media is their primary method for communicating and sharing information. To date, they have been constrained to using general social channels that have no particular content focus. Posting construction related content onto mainstream social networks is irrelevant to a large percentage of the audience. This realization is what triggered the creation of BuildBoom — a virtual place where the construction community can communicate in an environment free from the distractions of unrelated content.

SiteMAX notes that BuildBoom allows its users to connect in a number of ways. Each member has a public profile that showcases a history of employers, as well as current and past projects. This enables people and companies to have a public record of their project accomplishments. BuildBoom users can also create company pages, pin their projects on a map, list their capabilities, and share their favorite brands.

The value for each user is different depending on their role in the industry. General contractors, for example, can post bulletins and safety information that will reach the attention of field workers. Similarly, field workers can post progress images and other related content that their project managers can view. By connecting on BuildBoom, users can build and maintain relationships with co-workers even after a project is complete.

For more information, visit www.buildboom.com.

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Russell Hixson  |  November 19, 2015  |  Journal of Commerce

BuildBoom president James Faulkner described it as an online construction network that creates community around projects.

The site is launching Nov. 25. Faulkner got the idea for BuildBoom while at his other role as president of SiteMAX, a web and mobile based construction site management and monitoring platform.

He said clients mentioned one of the biggest problems they face on a project is finding one line of communication for everyone on a site.

As SiteMAX's team began digging into the idea of a messaging service, they found that profiles would need to be created and realized there was an opportunity for it to be more. Faulkner explained that millennials are replacing older generations in the industry, with social media being their primary method for communicating and sharing information. Yet they lack an appropriate forum to share their accomplishments and advance their careers.

According to Faulkner, posting construction related content onto mainstream social networks is irrelevant to a large percentage of the audience. This realization is what triggered the creation of BuildBoom.

The software allows its users to connect in many ways.

Each member has a public profile that showcases a history of employers, as well as current and past projects. This enables people and companies to have a public record of their project accomplishments. BuildBoom users can also create company pages, pin their projects on a map, list their capabilities and share their favourite brands.

The value for each user is different depending on their role in the industry. General contractors, for example, can post bulletins and safety information that will reach the attention of field workers. Similarly, field workers can post progress images and other related content that their superintendents and project managers can view.

By connecting on BuildBoom, it is intended that users can build and maintain long-lasting relationships with co-workers even after a project is complete.

"It creates communities around projects," Faulkner said.

He said the site has generated interest as far as the U.K., where companies are eager to sign up.

"The scope is worldwide," he said.

It will be open to a wide range of construction industry related activities, including contractors, sub trades, insurers, suppliers and more, Faulkner said. Some of the older generation have shown less interest, thinking it may just become another LinkedIn.

Others in the industry have expressed concerns that it will contribute to poaching, allowing rival companies to find and contact workers.

"One of the biggest fears, especially here in B.C. is poaching," Faulkner said.

He explained that the system has been designed to avoid poaching. Lists of workers at a company are not public and users can only contact those they have connections with.

"This came from some of our clients' needs," said Faulkner. "That is when the lights went on when they told us there is nothing like this."

 

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